Bibliorassic Park. An educational theme park inside the Antipa Museum of National History.
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When Bancpost wanted to invest in promoting the insurances for kids offers, we came up with creating a special space designed for kids inside the Antipa National Museum – a corner where they can learn, play and invest in their future, starting from the campaign’s headline: Don’t give him the answers. Give him the questions.
The result was a library in the shape of a Stegosaurus, pretext for which I was able to put to some use my childhood passion for dinosaurs 🙂
The library was created together with colleague art director Alina Nechita and is still present in the Antipa Museum, available for kids to discover all sorts of questions.
Slide through to discover the journey from simulation to reality.